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What’s the impact of adblocking in 2017 and how can affiliate marketing ensure it avoids the growing adoption of ad-stopping software?
With Black Friday now established as the key trading day in the e-commerce calendar, how is this retail event impacting the affiliate channel?
With fashion one of the biggest affiliate success stories, what is the rise of the influencer teaching us about how to work with publishers in 2017?
Being a channel that is primed on conversion, publishers have excelled at being in a position to receive the final click. But what about rewarding early funnel influencers? Although the last click CPA model is the most common payment model within the affiliate channel, we have learned it lacks flexibility when it comes to rewarding early funnel influence.
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