The decline of third party tracking?
- Written by Edward Chaput de Saintonge on
Are we standing at a tracking crossroads? Will we see fundamental changes to how we can measure online interactions? With the advent of Apple’s recent changes and Firefox’s latest vision, it certainly seems that way.
As both companies launch browser updates that will have a significant impact on traditional affiliate marketing, we explore what is happening, what this could mean for your business and what Awin is doing to mitigate these changes. This document shares our plans to help our customers continue to earn in a post-third party cookie world.
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