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Influencer marketing is a growing buzzword over the past couple of years. A recent report from e-consultancy summarised the term nicely.
For a channel premised on being paid for conversions, tracking cross-device transactions takes a heightened importance.
From humble beginnings and big dreams, Welsh travellers Craig Holmes and Aimee Bannister have developed their travel bug into a travel business by documenting their journey around the world. With a successful YouTube channel, clothing line and website, Kinging-it are now growing their affiliate presence. We speak to both Craig and Aimee as they tell us how they got into affiliate marketing and how they are looking to grow their programme going into 2017.
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