The impact of Black Friday on Christmas tradingWith Black Friday now established as the key trading day in the e-commerce calendar, how is this retail event impacting the affiliate channel? Industry Insights and Seasonal Trends13th Feb 2017
New and existing customers in the affiliate channelAs affiliate programmes capture more and more data, what are the metrics that advertisers and networks using to determine how to set commissions?Affiliate Marketing6th Feb 2017
Six Cyber Weekend trendsWith the dust settled on the busy Cyber Weekend period, what does the performance tell us about the state of affiliate marketing?Industry Insights and Seasonal Trends12th Dec 2016