The Awin Report 2017 is our inaugural assessment of the current affiliate industry. Drawing on insights gathered from across Awin’s 15 global markets, its 6,000 advertiser partners and over 100,000 active affiliates, this is the definitive guide to the state of the industry.
Whether you’re an experienced affiliate veteran or completely new to the world of performance marketing, The Awin Report is designed to give all readers a thought-provoking and informative insight into a marketing tactic that is estimated to have generated around $13bn in the last twelve months alone.
The Report features local market profiles that shed light on the regional differences characterising both ecommerce and affiliate marketing around the world, alongside in-depth discussions of some of the most hotly debated and important topics coursing through the industry right now.
These insights are bolstered by the accompanying viewpoints of marketing experts from across the world. A mixture of prominent publisher, advertiser and agency figures proffer their own insights on the state of affiliate marketing in their countries to provide a local taste of experience.
Influencer marketing, regulatory practices, the impact of global retail events. All these subjects and more are debated within the context of the affiliate channel, providing a comprehensive evaluation of the channel’s past, present and possible future.