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Advertiser spotlight: PrettyLittleThing

Written by 2 minute read

PrettyLittleThing is your one-stop shop for trend led women's clothing at seriously killer prices.

Image courtesy of PrettyLittleThing

They provide the latest women's clothes needed to own your own style, delivering products inspired from the catwalk and the coolest celeb muses of the moment. With hundreds of new products dropping daily, all "nothing to wear dilemmas" are gone for good. On Awin, PrettyLittleThing US has worked with a wide variety of publishers including top coupon partners like RetailMeNot and Groupon and content affiliates like MagicLinks and rewardStyle.

What do you believe has contributed to the success PrettyLittleThing in the US?

We have teamed up with celebrities that are relevant to our customer base, such as Kylie Jenner and Kourtney Kardashian. We are always working with key influencers that are not only relevant to the US but also have a global fan base.

What’s one fun fact about the PrettyLittleThing brand?

Fashion businesses run in the family! We are part of the Boohoo group, which is owned by the same family as PrettyLittleThing.

Do publishers need anything specific to work with PrettyLittleThing US?

An active channel focused on fashion.

Video courtesy of PrettyLittleThing

What do you most enjoy about working with Awin?

Awin is always proactive and thinking of new ways we can further our program. We are a fast-paced company and always changing ideas and strategies, so we find Awin is able to do so with us. 

What are your favorite features of the Awin platform?

The interface is simple to use and easy to navigate. All information we need to pull is right there in a second.

Do you have any upcoming promotions, new launches, or exciting news you would like to share?

We are launching our high summer collection at the end of April,  as well as Premium Swimwear and Sport.

Interested in partnering with PrettyLittleThing? Please contact PrettyLittleThing account manager Kimberly or visit the PrettyLittleThing  affiliate program page.