Influencer marketing for small business in 2024
Influencer marketing is a powerful marketing tool, with the industry now worth $24 billion.
Market Insights
Stay ahead of the curve
Delving into facts and figures in the affiliate marketing industry.
Posts
Awin Partner Top 10s - In-store traffic drivers
How can affiliates help drive customers into your physical stores? We share our pick of partners that can do just that for your brand.
Empower Your Growth: Awin's Technology Partner Directory
Unlock growth, precision tracking, and conversion strategies with our Technology Partner Directory. Explore the power of collaboration for e-commerce success.
Awin Partner Top 10s – Travel Affiliates
This month, with the travel industry rebounding successfully, Awin curates a selection of top travel affiliates to support advertisers in this sector.
10 affiliate industry trends for 2024
Awin picks out its top ten trends for affiliate marketers to look out for in 2024 as the digital marketing industry continues to evolve and grow.
7 Reasons why marketing is important for small businesses
Find out why your small business needs marketing and how effective digital marketing can be to help your business grow.
A 2023 affiliate industry review and 2024 preview
In our last episode of Awin Talks we invite some familiar voices onto the podcast to look back at 2023 and discuss what 2024 might have in store.
Awin Partner Top 10s – Conversion specialists
Our latest handpicked selection of affiliate partners is focused on those that are helping advertisers better convert their traffic, driving sales as a result
How did affiliate marketing perform over the Cyber shopping period?
Awin’s team shed light on the key trends from this year’s edition of the annual peak shopping period.
Awin’s 10 trends from Cyber Weekend 2023
We dive into the shopping data from a busy Cyber period to reveal some of the key insights and trends that emerged over Black Friday and the wider Q4 peak.
Navigating GA4 changes – explaining what they mean for Awin advertisers
With the introduction of Google’s attribution model, GA4, we explore what’s new and how it may impact your ability to effectively measure affiliate activity.
Boost your influencer marketing performance with flexible compensation options: Commission by ClickRef
Transform your influencer collaborations with Awin's Commission by ClickRef - the feature that enables precise compensation and optimised performance.