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Affiliate Marketing Trends

Read the latest trends in the affiliate marketing industry, showcasing insights from our range of advertiser, publisher, agency and technology partners.

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What Is Influencer Marketing and Why Your Brand Should Use It

Influencer marketing is here to stay. It’s been embraced by both small and large companies, who have the vision to see how working with key influencers can build a brand. As a strategy, it’s evolving and growing, and those businesses not already investing some of their marketing budgets into this area could be missing a big trick.