Market Insights

Stay ahead of the curve

Find out how our partners and the network are preparing for Black Friday, as well as results from the day and Cyber Weekend period globally.

Posts

US back-to-school shopping trends recap

Last month, we analyzed major learnings from the 2017 back-to-school season across Awin and ShareASale to share key insights and shopping patterns to help optimize client activity during this time. With this year’s back-to-school shopping period officially behind us, we’ve studied the latest Awin and ShareASale network data to report on key shopping activity and trends for 2018.

The decline of third-party tracking?

Following September’s launch of Apple’s new version of Safari, the industry saw a direct challenge to how it has traditionally tracked sales.