How Influencer Marketing is changing how brands advertise
Influencer marketing is the new king on the block. It seems everyone is talking about it, and the effect it has on marketing.
Market Insights
Stay ahead of the curve
Learn more about the latest industry insights and seasonal trends that are shaping the affiliate channel and how this will impact your program.
Posts
Updates to Awin Publisher Terms
As the General Data Protection Regulation (GDPR) is coming into effect on 25th May, we have updated our publisher terms to ensure our network is compliant.
10 tips to choosing affiliate marketing programmes that will work for you
Finding the best affiliate marketing programme is crucial to your success.
Guest blogging: How to grow your affiliate marketing audience organically
Attraction marketing (methods which involve your target audience discovering your website organically) are a consistent method of building a customer base.
Inbound versus aggressive marketing
Getting customers is the backbone of every business. However, as competition increases, attracting and securing custom is becoming more challenging.
How to organically grow your social media reach in 2018
2018 is likely to be another competitive year for marketers. We share how you can get ahead with your social media reach.
An introduction to publisher payments in the Awin interface
Since the globalisation of the new Awin platform our objective has been to provide as much transparency for publishers as possible.
Interview: OrangeBuddies Media shares Black Friday insights and plans for this year’s event
We speak to advertisers and publishers to find out what impact Black Friday has on their business and how they will be preparing for the event this year.
Black Friday 101: The evolution of a global retail event
With Black Friday fast-approaching on the horizon, Awin will be discussing a series of themes and subjects relating to the shopping phenomenon.
How affiliates can earn their influencer marketing wings
Affiliate marketing has long boasted of a large pool of content affiliates.
Making the Most of Awin Tools
In order to maximise your affiliate marketing efforts, it’s important to know and understand the tools available to you. We outlined below some of the key features of the Awin platform and how to use them to your advantage.
Why the voucher and coupon space needs regulation
The need for greater transparency in digital marketing is something affiliate marketers have been aware of for many years.