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Simon Bird, co-founder of RevLifter, discusses the business impact of e-commerce events like Black Friday and Cyber Monday, and other Q4 predictions.  
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In the second of our November retail event interviews we discuss Australia's pre-eminent online retail event, Click Frenzy, with co-founder Grant Arnott. Grant discusses the big day's origins, teething problems and adoption by brands and consumers alike including how retailers see new customer acquisition as a core focus of their Click Frenzy strategies. For the full interview listen to October's Awin Talks podcast.
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Thais Rodrigues, head of business development at G2A, offers insight on the value of their affiliate partnerships this Q4, and more. 
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In the first of three interviews on November's global retail events, Awin talks to Rick Parada from popular shopping site RebatesMe on the biggest of them all: Singles' Day. Rick discusses how this exclusively Chinese shopping event touches consumers around the world and has global ambitions that could reach far and wide. For all three interviews on Singles' Day, Click Frenzy and Black Friday listen to October's podcast.