How the affiliate channel became Tomahawk Shades’ most profitable in just 12 months
In a highly-competitive sector, Tomahawk Shades and Today’s Business created an award-winning affiliate campaign to grow channel revenue by 77%.
Market Insights
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Covering all aspects of data processing, cookie and tracking updates, privacy and consent regulations and their impact on affiliate marketing.
Posts
Awin Talks: Awin’s Chief Customer Officer chats to eMarketer
David Lloyd speaks to eMarketer’s Patty Solstis about the state of the industry today, and we hear from Martech Record’s Michael McNerney about the US market.
Mounting economic pressure means less sales but boosts to AOV
Dwindling consumer confidence will lead to shifting shopping habits that place sustainability and value-for-money front of mind this peak trading quarter.
TikTok subcultures businesses need to know about
TikTok is about as mainstream as it gets these days, but there’s more to the video-sharing platform than meets the eye.
World Cup to drive longest Cyber shopping campaigns ever
The FIFA World Cup kicks off this winter for the first ever time, breaking a 92-year-old precedent. So, how will the biggest sporting event affect peak trading?
How to use affiliate marketing to improve conversion rate for your brand
More and more retailers are using the affiliate marketing model to drive low-cost conversions. Find out what is a good conversion rate for affiliate marketing.
Prepare for peak by automating time-hungry tasks
Take the time, stress and risk out of sales validations.
Awin Talks: How big is partner marketing in the US today?
Tricia Meyer from the Performance Marketing Association joins the podcast to share insights from the recent US industry report.
10 ecommerce trends to watch in 2023
Ecommerce will remain a vital channel for businesses in 2023, but one that may be about to lose some of its influence.
What is Pinterest marketing?
Social media marketing might have once seemed like a supplementary channel to a brand’s main site, but nowadays it’s a massive industry in its own right.
How to recruit more affiliates in three easy steps
Affiliate marketing can bring a range of benefits to your brand. But how to recruit appropriate affiliates for the best results?
Maximize Retargeting and Remarketing with Affiliate Marketing
Discover how to maximize retargeting and remarketing strategies conversion rates with Awin's affiliate marketing platform.