Awin Black Friday 2024 trends and predictions
Alfie Staples, Senior Global Insight Manager at Awin, shares ten top predictions for 2024’s Golden Quarter.
Market Insights
Stay ahead of the curve
Read the latest trends in the affiliate marketing industry, showcasing insights from our range of advertiser, publisher, agency and technology partners.
Posts
Q4 Survival Guide: Five major hurdles and how Awin’s tools can help you beat the rush
Stay ahead this Q4. Discover how Awin’s tools help advertisers and publishers tackle five key challenges, from partner discovery to last-minute adjustments.
Awin Partner Top 10s - One-Click Tech Partners
We spotlight the wide range of problem-solving tech partners you can launch in a single click through the Awin MasterTag.
Google Analytics 4 (GA4) – what is causing affiliate data to look so different and what can you do to manage this?
Awin’s Global Head of Customer Success, Gareth Powell, explores how GA4, may impact your ability to effectively measure affiliate activity.
Awin Partner Top 10s - Tracking & Attribution Solutions
Explore the top affiliate tracking and attribution solutions to minimize data discrepancies and gain deeper insights into what drives your business.
Ensure a successful Q4 with Awin's partner checklists
As consumer attention starts shifting to the holidays, it is critical to now focus on your Cyber Week planning and preparation.
Insight of the Month: The Early Impact of Google’s Site Reputation Abuse Update
We share an exclusive before-and-after account of the clampdown on sites deemed to have fallen foul of Google’s spam guidelines.
Awin Partner Top 10s – Influencers for Tech & Telecoms Brands
With reviews and recommendations continuing to drive purchases in tech and telecoms, we explore some of the most influential voices across both communities.
Insight of the Month: The rapid rise of affiliate influencer activity
This month we dive into the influencer space and reveal which regions, advertisers, and sectors have quickly established the tactic as an affiliate cornerstone.
Awin Partner Top 10s – Influencer platforms
Which are the best platforms for managing your influencer activity? We spotlight some of the best options available to Awin advertisers.
Awin and Button Partnership More Than Doubles In-App Conversion Rates
Smartphone use is consistently on the rise, and mcommerce sales are rapidly rising with it.
Google restricts click trackers for Google Ads
Google strengthens privacy - learn how this affects you and ensure compliance for continued ad campaign success.