Awin Talks: LTK and the Creator Economy
On this week’s episode we speak to LTK about creators, influencer marketing, and where it all fits in the world of performance advertising.
Market Insights
Stay ahead of the curve
Learn how to use the Awin platform and its suite of tools and technology to best optimise and automate your affiliate marketing programme.
Posts
12 ways to promote your products effectively
Choosing the right approach to advertising your business is essential to its success. Read our guide on the most effective ways to promote your products.
Awin Talks: Affiliate industry predictions for 2022
A brand new year calls for a brand new set of predictions for the industry. We hear from experts across the business about what they think is on the horizon.
Channel Sales and Partner Programs
Affording businesses the opportunity to expand their reach relatively risk-free, we explore the benefits of channel sales and partner programs for retailers.
What is Conversion Rate Optimisation?
Conversion rate is key success indicator on your website. Read our guide on how to ensure your conversion rate is optimised to achieve your website goals.
What is banner advertising
Find out everything you need to know about banner advertising with this comprehensive guide, including the advantages and disadvantages of this type of ad.
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Awin Talks: What did we learn from Black Friday 2021?
In the latest episode of the podcast, we look back at performance over the Cyber Weekend to understand how it went for the affiliate industry.
What are attribution models?
It’s important as an advertiser to understand which online channels are driving sales and conversions; attribution models can help analyse the data.
Awin Talks: Singles' Day review, Black Friday preview
We're talking about the early results from China's Singles' Day and looking ahead to Black Friday 2021 now November's peak shopping season has begun.
Awin Talks: What does BT’s new digital strategy mean for its affiliates?
On this episode of the podcast, we’re joined by BT’s Digital Affiliate Manager, Jimena Vergara-Lincoqueo, as she tells us about their recent strategic shift.
Instagram makes affiliate marketing accessible to everyone
All Instagram users will be able to share links in Stories, eliminating the need for 10K followers for actionable content.