
The rise of Black Friday in Germany
In 2012, Simon Gall spotted a gap in the market for a one-stop shop for Black Friday deals in Germany.
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In 2012, Simon Gall spotted a gap in the market for a one-stop shop for Black Friday deals in Germany.

In the second of our November retail event interviews we discuss Australia's pre-eminent online retail event, Click Frenzy, with co-founder Grant Arnott.

In the first of three interviews on November's global retail events, Awin talks to Rick Parada from popular shopping site RebatesMe on Singles' Day.

Commission Factory CEO, Zane McIntyre, shares his thoughts with Awin on Australia's premier online shopping day.
40% of Italians made purchases on Black Friday 2017, set to increase to 51% in 2018.
Consumer interest in Black Friday in the Netherlands has doubled in recent years.
In episode four of Awin Talks, Kevin interviews US digital media attorney Gary Kibel about data privacy laws and how they may affect online businesses.

No matter the size of your business, there are several key aspects to understanding and running a good affiliate programme.

Influencer marketing has grown in popularity and become significantly more mainstream over the past 12 months.

Attraction marketing is one way to organically building your customer base, such as guest blogging, by allowing your target audience to discover your website.
With fewer than three months until GDPR comes into force, the approach of the affiliate industry is slowly coming into focus.
As part of our commitment to assist our publishers, we have collaborated with competitor networks and platforms to release a joint statement about GDPR.