
An introduction to publisher payments in the Awin interface
Since the globalisation of the new Awin platform our objective has been to provide as much transparency for publishers as possible.

Since the globalisation of the new Awin platform our objective has been to provide as much transparency for publishers as possible.
We speak to advertisers and publishers to find out what impact Black Friday has on their business and how they will be preparing for the event this year.
With Black Friday fast-approaching on the horizon, Awin will be discussing a series of themes and subjects relating to the shopping phenomenon.

The need for greater transparency in digital marketing is something affiliate marketers have been aware of for many years.

March witnessed the roll-out of the latest search algorithm update from Google.

To disclose or not to disclose? That is the question that affiliates are increasingly asking themselves.

Social media and Influencer Marketing are commonly being associated with eCommerce and retail brands.

Find out why you should sign up for Awin's new newsletter aimed at bringing research, market and data insights, news and opinion to the affiliate industry.

With Black Friday now established as the key trading day in the e-commerce calendar, how is this retail event impacting the affiliate channel?

With fashion one of the biggest affiliate success stories, what is the rise of the influencer teaching us about how to work with publishers in 2017?

Conversion is at the heart of affiliate marketing and the channel is perceived to offer a functional route to market.

As advertisers are increasing investment in the channel, it is inevitable their reporting needs become more sophisticated.