To enhance the opportunities within brand partnerships, Awin is started a strategic partnership with BrandSwap, a plug-and-play retail media solution provider.
The California Consumer Privacy Act promises to bring significant change to the way some businesses collect and use personal information from consumers.
Implementing an email marketing strategy affords direct access to an audience who has demonstrated loyalty by signing up for dedicated info from a brand.
To guide partners to a profitable Q4, we've created an important dates calendar filled with insider tips, tricks, notable holidays and shipping deadlines.
Q4 is one of the busiest times of year. Publishers should take the initiative to plan their affiliate marketing and content strategy before November hits.
According to research conducted in multiple markets by the Global Savings Group (GSG), up to 25% of consumers actively search for a coupon when shopping online.
Discover our affiliate and partner marketing trend reports, market research, sector trends and editorial publications, offering the most comprehensive industry insights.