5 ways to align your brand and affiliate marketing strategy
No single marketing channel solely targets one part of the customer funnel. Learn how linking your brand and affiliate marketing can improve results for both.
Affiliate Marketing
Using Awin's extensive platform data, our affiliate marketing articles provide indepth analysis and insights into the industry.
No single marketing channel solely targets one part of the customer funnel. Learn how linking your brand and affiliate marketing can improve results for both.

How can retailers tie their in-store strategy to affiliate marketing to increase footfall, gain new customers and increase customers’ lifetime value?

Starting out in affiliate marketing can be a daunting prospect - in this guide, we answer some of the most common questions new publishers and businesses have.

Affiliate marketing has been a viable marketing avenue for many decades now and rightfully so.

Going global with your brand used to be an expensive exercise.

With affiliate marketing spend forecast to hit over £6 billion in 2020, companies are fast adapting to this growing advertising channel.
Now that the dust has settled and you’re finally feeling comfortable that the date ends with the numbers ‘2020’.
The travel sector is a desirable one for many reasons.