Influencers will be more impactful than ever this Cyber Week
As 49% of consumers depend on influencers’ opinions prior to making a purchase, we predict influencer marketing campaigns to be more popular than ever this Q4.
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Covering all aspects of data processing, cookie and tracking updates, privacy and consent regulations and their impact on affiliate marketing.
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How will the ongoing cost of living crisis affect Telecoms?
As the cost of living crisis continues to escalate into peak season, partner marketing offers ways for telco brands to adapt and drive consumer loyalty.
Mobile tracking and optimisation essential for Cyber Week success
App tracking integration for Awin brands has grown by 578% since 2020. Join the mobile tracking and measurement movement and enhance your affiliate strategy.
Five Affiliate tools that can earn you more money this Black Friday
We’ve outlined our top five money making tools to help you achieve more this Black Friday.
Mounting economic pressure means less sales but boosts to AOV
Dwindling consumer confidence will lead to shifting shopping habits that place sustainability and value-for-money front of mind this peak trading quarter.
Awin Talks: Awin’s Chief Customer Officer chats to eMarketer
David Lloyd speaks to eMarketer’s Patty Solstis about the state of the industry today. And we hear from Martech Record’s Michael McNerney about the US market.
Marketing tips for small businesses
Marketing a small business can be a daunting task, but even with limited budgets, there are strategies for you.
Sowing the seeds for sales: £12:1 return for DTC plant subscriptions
UK consumers are getting green-fingered, average spend for DTC plant subscriptions increase by 6.5% YoY.
World Cup to drive longest Cyber shopping campaigns ever
The FIFA World Cup kicks off in winter for the first ever time, breaking a 92-year-old precedent. So, how will the biggest sporting event affect peak trading?
It was the summer of ’22: UK travellers spend +56% on holidays
Consumers had boarding passes at the ready for summer 2022, with July and August bookings up +34% versus summer 2021 and +147% YTD.
The end to putting pen to paper: students surf online for savings
We’ve got that back-to-school feeling: students stock up on Freshers' Week staples with +255% more home and living student publishers on the Awin platform YoY.
TikTok's Success Story - Everything You Need To Know About The World’s Fastest Growing Social Media Network
TikTok has been around for some time now, amounting to many success stories as creators gain popularity.