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The latest Awin news, achievements, industry changes, and events.
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Awin launches Bounceless Tracking for all publishers
Following the launch of Awin’s Tracking Optimisation Plugin, Bounceless Tracking is also now available via our exclusive Publisher MasterTag technology.
The Winner Takes It All
Awin’s annual poker tournament saw publishers take home the prizes over drinks and nibbles in Covent Garden.
Interview with Awin COO Adam Ross
Ahead of Awin's 20th anniversary next year, Adam Ross, COO at Awin, caught up with PerformanceIN.
Awin introduces Bounceless Tracking and the Tracking Optimisation Plugin for publishers
The tracking revolution is coming – be a part of the movement and be the first to access Bounceless Tracking by activating Awin’s Tracking Optimisation.
Introducing new technology to affiliate marketing with Awin’s Publisher MasterTag
Following in the footsteps of the Advertiser MasterTag, Awin is defining the future of affiliate marketing.
Alibaba Group expands partnership with Awin to launch Alibaba.com affiliate program
The Alibaba Group has expanded its partnership with global affiliate marketing network Awin, to launch Alibaba.com’s affiliate program.
Awin appoints Virpy Richter as its Chief Financial Officer
Global affiliate marketing network Awin has appointed Virpy Richter as Chief Financial Officer (CFO).
Awin Thoughts: The value of authenticity in the age of consumer disloyalty
As potent symbols of loyalty go, Greyfriars Bobby is hard to beat.
Awin Thoughts: Diversity in affiliate marketing is more than a box-ticking exercise
Translating hot air into action isn’t necessarily difficult, but it requires focus, effort and commitment.
Awin Thoughts: Pivotal US affiliate study underpins importance of industry collaboration
A pioneering piece of work is set for release in the US next month that will measure the size of the affiliate channel there for the first time.
Understand the true value of every touch point on the path to purchase
Awin and SingleView announce exclusive partnership.
Awin Infographic: Social Media Shopping Habits
Based on an ongoing study carried out over the course of a year, Awin analysed the social media shopping habits of 2,264 people over the age of 18.
Awin launches third annual cross-sector conference, ThinkTank UK.
Following on from the success of The Affiliate Code in 2018, Awin's third annual conference, ThinkTank UK, will take place this June.
Are you mitigating the impact of ITP with Awin’s server to server tracking?
As ITP 2.1 moves out of beta, Awin calculates its exposure and will seek to recover lost commissions from advertisers who don't comply with the tracking policy.
The Media Kit: The Must-Have Marketing Accessory
Consolidate your website and build advertiser relationships with the aid of a tried and tested marketing must-have - the media kit.
Assessing Your Voucher Code Strategy
Steer away from bad habits and maintain an ethical code of conduct when considering your voucher code strategy.
Awin launches third edition of The Awin Report, celebrating the affiliate channel’s digital diversity
Global affiliate network Awin has launched the third edition of The Awin Report.
Awin’s visual search partner dailygo builds on Syte’s algorithms to deliver powerful results
Create shoppable editorial content with AI driven recommendations and similar products across Awin’s advertisers
Harness the power of shoppable content with Monotote
Publishers are able to get started immediately, with simple, hassle-free integration.
Awin empowers publishers with easily accessible visual search solutions
Technological strides have made visual search a viable option in the affiliate space. In the coming week our first visual search #AwinPartners will launch.
Awin Thoughts: Managing affiliate marketing expectations
Navigating the maze of affiliate marketing can be daunting. What basic principles can help marketers steer their way to success?
Awin Survey results: British Children Aspiring To Be Social Media Influencers
The survey polled 2,362 people over the age of 18, and all respondents disclosed that they had at least one child between the age of 11 and 16.
Nearly One Fifth of British Children Aspire to be Social Media Influencers
Awin research has revealed that as many as 17% of 11-16-year-olds want to be social media influencers.
Awin Thoughts: Industry collaboration and the ITP threat
Awin has thrown its weight behind a campaign to ensure affiliates are fairly rewarded for the contribution they make to advertisers’ coffers.
Global Events Calendar
Stay informed on all Awin events, awards, and industry, sponsored and attended events across the year and add key dates to your own calendar.
Market Insights
Discover our affiliate and partner marketing trend reports, market research, sector trends and editorial publications, offering the most comprehensive industry insights.