Awin Report


Welcome to Awin's annual guide
to the global affiliate industry
. Join us as we look back at the resilience of the channel over the past 12 months and explore how the industry is reinventing itself in 2021.

2020 was a strange year.

Despite everything, Awin achieved major milestones with our partners.

From welcoming APAC's biggest affiliate network Commission Factory into our family, and launching our new solution for SMEs and startups, Awin Access, in eight markets...

To unveiling adMission, Awin's unique ad disclosure tool that helps affiliates and brands remain transparent about partnerships...

To securing a series of high‑profile industry awards...

As we shift our gaze to 2021, this year promises to be just as big an opportunity to innovate, grow and succeed with our partners.

We'll be pushing the boundaries of affiliate and partner marketing, ensuring our industry keeps providing safe, transparent, pioneering and valuable growth for all participants...

From improving global industry standards, to opening up even more opportunities for small businesses, encouraging the use of affiliate app tracking as a norm and pushing the attribution conversation forward...

From providing ad-supported media with new revenue streams, to supporting advertisers in adopting cutting-edge martech solutions, this year's Awin Report reflects our constant evolution.

With little chance to meet in person, the Awin Report has evolved to a completely unique, digital edition, where you can explore local markets to discover their individual nuances and learn about macro trends our experts feel will define the global industry in 2021.

We hope you enjoy exploring this hub and that it provides some inspiration for the year ahead.

Wherever in the world you are,
we look forward to working,
and growing, with you.

Best Affiliate Network
Best Team in Performance Marketing
Best Affiliate Marketing Platform
Digiday Technology Awards
#1 Best CPS Network for Publishers
mThink Blue Book 2021
#2 Best CPS Network for Advertisers
mThink Blue Book 2021
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Adam Ross
CEO, Awin