A guide to performance marketing
From customer acquisition to conversion, performance marketing strategies allow you to measure and optimise your user journey every step of the way.
Market Insights
We offer unparalleled access to our whitepapers, sector trends and editorial publications, providing the most comprehensive affiliate marketing insights.
Posts
How Awin's plug-and-play tech can safeguard your revenue ahead of peak trading: The 'awareness' phase
We all know there are countless obstacles to face in a customer’s path to purchase before earning that coveted sale (and some after, too).
Enhancing customer journeys through affiliate technology
Learn how Samsung Electronics used Awin’s MasterTag technology to access UpSellit’s cutting-edge on-site optimisation tools.
Awin Talks: How app tracking took Very’s affiliate activity to the next level
We spoke to online retailer Very to find out why implementing app tracking has unlocked completely new revenue streams for its business.
Webinar: The future of affiliate attribution
What are some common dilemmas affiliate marketers experience around attribution, and how can SingleView solve them?
How brand-to-brand partnerships are helping advertisers reach new audiences
Using evidence from tastecard’s award-winning campaign, learn why brand partnerships are leading to continued affiliate channel diversification.
Awin Talks: What new partner types are embracing the affiliate channel today
On the latest episode of Awin Talks, we find out what the latest partner trends are on our global platform.
Understanding where true affiliate partner value lies for smarter investments
Learn how, with SingleView, one Awin advertiser was able to accurately understand the influence of its affiliate partners to improve return on ad spend.
25 Of Your Top Affiliate Marketing Questions Answered
If you are looking for a marketing method that is simple to track and monitor, and also gives a good ROI, then affiliate marketing should be in your toolbox.
Awin Talks: How SYYCO responded to the travel slump
Learn how travel-focused performance agency SYYCO responded to the industry’s dramatic downturn in fortunes following the pandemic in our latest interview.
Why brands should act on fintech partnership opportunities
What is fintech? And what advantages does it offer to brands? We dig into this #AwinningPartnership opportunity and the benefits to Awin advertisers.
Trends from the travel industry, and the future of international travel
With the announcement of quarantine free travel for the fully vaccinated, a third of us have booked a getaway to celebrate getting our Covid-19 vaccination.
