SingleView by R.O.EYE
Chris Maddern is co-founder and chief innovation officer of Button, the company powering a commerce-driven internet paid for by actions, not ads. Button works with the world's biggest brands (think Walmart, Uber and Expedia) and publishers to drive growth in ways that leave users delighted. Prior to Button, Chris led mobile at social payments platform Venmo, through its eventual acquisition by PayPal.
Over the past decade, Chris has created several successful mobile products (and several not successful ones) including Corkbin, which was acquired in 2014 by popular wine guide Hello Vino. A transplant from London, Chris received his degree in computer science from Bristol University in the UK.
In his spare time, Chris is an avid foodie and wine lover with an extensive list of recommendations for anyone looking. When not eating or drinking, he will always be found tinkering with some new projects.
Chris is best found on Twitter at @chrismaddern.
At ThinkTank, Chris will be interviewed by Awin's Paul Stewart during the session 'Awin Talks - Live: Technology trends and unlocking value through partnerships' on Thursday, May 14, from 9:30 AM - 11:00 AM, and hosting a Roundtable on Friday, May 15, from 10:45 AM - 12:00 PM.
Kim is the Founder and Managing Director of Shopping Links, a performance-based influencer and content marketplace that provides managed collaboration and product gifting services for leading international brands. Launched in 2014, Shopping Links has a network of over 18,000 influencers and actively works with Fortune 500 advertisers like Marks & Spencer, Debenhams and Nordstrom, with a focus on aligning brands with influencers who share their target audience. Shopping Links recently won the 2016 Governor of Victoria Export Award for business services and Kim's experience has led her to be recognized as one of the top 50 industry leaders in 2018, particularly in the area of influencer return on investment.
At ThinkTank, Kim will be speaking during on Thursday, May 14, from 2:45 PM - 3:15 PM during our Blogger Pop Up.
With a background in digital marketing analysis, Lee has helped some of the world’s best known brands (including Coca-Cola, Fred Perry and Co-op Group) get the most out of their digital channels by providing data driven insight and ideas.
He is now the marketing acquisition manager at PrettyLittleThing, the world’s fastest-growing fashion retailer, overseeing a multitude of acquisition channels and partnerships in multiple territories
At ThinkTank, Lee will be interviewed by Awin's Paul Stewart during the session 'Awin Talks - Live: Technology trends and unlocking value through partnerships' on Thursday, May 14, from 9:30 AM - 11:00 AM.
SingleView by R.O.EYE
Mark founded the UK’s first affiliate agency, R.O.EYE, 15 years ago. As user journeys grew more complex, it inevitably became harder to identify the key points within their purchase cycles that were influencing their purchase decisions. In order to answer the question, Mark and his team built an internal planning tool to answer these questions. When clients saw the impact of the tool they wanted to use it across all of their channels; SingleView was born. SingleView is now one of Europe’s leading SaaS attribution platforms and has been exclusively integrated into the Awin Advertiser MasterTag.
At ThinkTank, Mark will be interviewed by Awin's Paul Stewart during the session 'Awin Talks - Live: Technology trends and unlocking value through partnerships' on Thursday, May 14, from 9:30 AM - 11:00 AM.
Paul has worked at Awin for eight years across advertiser and publisher teams, giving him a unique understanding of both sides of the business. In his current role as global head of strategic partnerships and innovation, he’s responsible for Awin’s third-party technology partnerships strategy, helping define products to support these businesses and sourcing new technology partners that bring value to Awin and its clients.
At ThinkTank, Paul will be hosting and moderating 'Awin Talks - Live: Technology trends and unlocking value through partnerships' on Thursday, May 14, from 9:30 AM - 11:00 AM.
After helping 38 people bring single posts from their business pages to more than 10,000,000 people each, without a massive ad budget, Rachel has become a sought after strategist. Businesses she has helped have been able to go from obscurity to household brands.
Rachel began as a blogger before getting hooked “collecting people” and building audiences. She has authored multiple books, spoken at numerous conferences and has assisted in crafting organic social strategies for Fortune 500 companies, and TV shows, as well as everyone from stay-at-home parents working a side hustle and local brick and mortar shops. When she isn’t geeking out about Facebook and organic social strategies, you can find her watching Harry Potter with her six kids.
At ThinkTank, Rachel will be leading the session 'Engagement strategies any affiliate can use to grow their commission' on Thursday, May 14, from 2:00 PM - 2:30 PM, and hosting a Roundtable on Friday, May 15, from 10:45 AM - 12:00 PM.