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The latest Awin news, achievements, industry changes, and events.

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Introducing Etsy Studio

The Association of Creative Industries estimates the craft supply market at approximately $44 billion in the US alone. As such, Etsy Studio - a newly launched and distinct affiliate program by Etsy in the US - represents a truly exciting partnership for publishers on our network looking to offer consumers a single destination for everything DIY.

US Digital Media Usage: A Snapshot of 2017

eMarketer, a top market research company part of the Axel Springer family, and IBM compiled a report on US digital media usage for 2017. The report includes stats and illustrations covering social media, video viewing, smartphone and wearables usage figures.

Awin HQ moves to a new location in Berlin

What better way to start a new chapter as Awin then with a new environment? Last week Awin moved into our new headquarter located in Potsdamer Platz, the heart of Berlin’s newly developed business district.

Advertiser interview: Missguided

Missguided exclusively migrated their program to Awin in April 2016, so we took the time to catch up with their team to learn more about their network experience, the impact the migration has had on performance, and their strategy goals for 2017.

US fashion sector insights

Online fashion is booming. With new advertisers entering the sector daily, it is an area that has experienced strong year-on-year growth on the Awin network.

Quarterly mobile update – Q3 2016

Awin’s mobile data is drawn from over 3.5m network transactions each month across 2,100 advertisers spanning the retail, travel and telecoms sectors. Our top consumer brands include HP, Etsy, Hyatt Hotels, and Missguided.

How to use affiliate links across social channels

Following up on our last tip, using Snapchat & Instagram Stories to Drive Sales, we’ve put together a new list of publisher tips by each social media channel to further assist you when it comes to monetizing your site via social media. Below we share our insights into each channel so you can find the most relevant information, including where links can be placed and other relevant considerations.

US ticketing sector insights

Over the past year, the ticketing industry has experienced major changes in consumer purchasing behavior, shifting the way the industry targets its audience. 

Awin for bloggers

You spoke, Awin listened. After countless suggestions and advice from our bloggers, we have created a new Facebook group dedicated to you.

Opportunity Marketplace: The benefits for publishers

Since its launch back in March 2015, our Opportunity Marketplace tool has been empowering publishers to share their available affiliate exposure opportunities to advertisers in order to form closer collaborations between the two.

Publisher spotlight: 55haitao

As the go-to shopping guide for Chinese consumers looking for the hottest deals from top global brands, 55haitao has become the fastest growing US-based Chinese deal site to target Mainland Chinese cross-border shoppers.

Publisher tip: using Snapchat & new Instagram stories to drive sales

Snapchat is the fastest growing social network, growing to 100 million daily active users in just four years. However, last week Instagram launched their new Stories feature, an unashamedly similar feature to Snapchat Stories, as both allow users to post photos and videos sequentially, and are available to view for 24 hours.

Optimizing your Pinterest for affiliate sales

Following the great news that Pinterest has once again embraced affiliate marketing, we wanted to offer you a few tips and tricks on how to take advantage of this potential source of traffic and also how to optimize your Pinterest efforts for affiliate sales.

Quarterly mobile update – Q2 2016

Awin’s mobile data is drawn from over 3.5m network transactions each month across 2,100 advertisers spanning the retail, travel and telecoms sectors. Our top consumer brands include Etsy, HP, Hyatt Hotels, and Missguided.

Etsy’s affiliate program now open to sellers

Are you an Etsy seller? Do you have your own blog or personal website? If so, you can now apply to earn commission by promoting other Etsy sellers through Etsy’s Affiliate Program!

Cross-device tracking: accuracy versus reach

It’s been more than a year since Awin launched the affiliate industry’s first cross-device tracking solution and became an active part of the cross-device phenomenon. I use that word specifically, because over the past year I have been stunned at how widespread the discussions have become across the online industry about the virtues and pitfalls of cross-device tracking.

Global Events Calendar

Stay informed on all Awin Group events, awards, and industry, sponsored and attended events across the year and add key dates to your own calendar.

Market Insights

Discover our affiliate and partner marketing trend reports, market research, sector trends and editorial publications, offering the most comprehensive industry insights.