
What is comparison shopping?
While consumer habits are constantly changing, comparison shopping has remained a crucial factor in influencing purchasing decisions.

While consumer habits are constantly changing, comparison shopping has remained a crucial factor in influencing purchasing decisions.

Stemming from origins in CRM, Customer Lifetime Value (CLV) is used widely to measure the projected lifetime value a customer may provide to a business.

The ASA has issued guidance about affiliate marketing. In light of the changes, what are the implications for ASA compliant affiliate marketing?

Learn how APIs enable more automation for advertisers and publishers while at the same time creating successful partnerships.

Measuring the impact of Covid-19 on the performance channel and telecoms sector.
intent.ly offers brands of all sizes the opportunity to tap into personalised website offerings, ensuring customers are driven to purchase.

The erotic sub-sector witnessed peak performance growth for online DTC brands during the pandemic.

Gifting platforms can help small businesses to grow their brand and engage with influencers.

Enhance your website’s performance and deliver personalised customer experiences that drive value with fully integrated conversion rate partners on Awin.
Steve Brown from tracking consultancy Moonpull drops into the podcast to tell us about their new strategic partnership with Awin.

If you’re a small business looking to survive and grow online in hard economic times, here are five reasons to diversify your online marketing efforts

&Charge, a unique shopping app for electric vehicle owners, shares how it’s driving both sustainable change and affiliate impact with user rewards.