Latest News
How to work with influencers: disclosure
- | Written by Claire Mullan |
- Awin News
Online content creators such as bloggers, YouTubers and social media profiles have been on the rise over the past 10 years, shaping what we now call the influencer marketing industry. Last year digital advertising’s share of global sales overtook TV’s for the very first time (Source: Magna, Awin Report, 2017).
Highlights from the 2018 Performance Marketing Awards
- 25th Apr 2018
- | Written by Sophie Johnson
- | Awin News
For 12 years running, the Performance Marketing Awards has celebrated advertisers, publishers, networks and agencies and the great work they achieve within this unique and innovative industry.
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Publisher Guidance on GDPR and Consent
- 24th Apr 2018
- | Written by Kevin Edwards
- | GDPR
With one month until GDPR comes into force, it’s important publishers are clear on their legal obligations. One of the GDPR concepts that has been widely discussed and may be broadly familiar is ‘consent’ and whether this needs to be obtained from consumers to continue running affiliate marketing activity.
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Influencer Meet Up: Awin hosts night for Influencers and Brands
- 19th Apr 2018
- | Written by Sophie Johnson
- | Events
Awin's annual Influencer Meet Up opened its doors on 18th April, bringing brands and influencers together.
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Getting started with affiliate marketing
- 17th Apr 2018
- | Written by Nicola Wellington
- | Tips & Tricks
Starting out as a publisher can be a daunting prospect and it is not always easy to understand where to begin. Fear not, Awin's Publisher Services team are on hand to support your affiliate marketing journey.
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Awin joins IAB Interact and is shortlisted for the IAB Europe Research Awards
- 17th Apr 2018
- | Written by Zhane Hylton
- | Awin News
For over 12 years, IAB Interact has been the must-attend event for the digital advertising industry.
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Evolve your programme's publisher recruitment strategy
- 11th Apr 2018
- | Written by Sophie Johnson
- | Awin News
As new and exciting publishers are continuously coming to the fore, publisher recruitment is an evergreen requirement to keep your brand's affiliate programme healthy.
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Service Update - zanox Tracking and Platform
- 5th Apr 2018
- | Written by Emma Sharp
- | Awin News
During the early hours of 5th April, our domain hosting service, Amazon Web Services (AWS), blocked the zanox.com domain which limited access to all the services that sit within it.
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Awin launches second edition of The Awin Report
- 3rd Apr 2018
- | Written by Sarah Ruzgar
- | Awin News
Showcasing the power of a channel which contributed to almost 10% of global ecommerce alone in 2016, The Awin Report 2017/2018 is the definitive guide to affiliate marketing.
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What should I include in my media kit?
- 3rd Apr 2018
- | Written by Carina Toledo
- | Tips & Tricks
If you’re a publisher, blogger or influencer looking to grow your advertising revenue and partnerships with affiliate marketing, having a media kit that accurately portrays your business can go a long way.
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