Awin

Case Studies

100,000+

active publishers

180

countries in which we drove sales in 2017

$16.3b

in revenue generated for our clients in 2017

Case study: Benefits of SEM partnerships

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Fitness clothing and accessories brand Gymshark – a well-known and trusted brand in the UK – needed an innovative way to increase web traffic and brand awareness throughout North America.

Bringing influencer marketing to the affiliate channel

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Myprotein’s affiliate program saw the launch of their ‘Global Brand Ambassadors’ initiative in 2016, a campaign designed to capture the attention of fitness influencers in the US market. This initiative leveraged ambassadors’ social networks to promote the company’s products, drive sales and build brand awareness.

Case study: Affiliate channel optimization through advanced data

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The diverse publisher landscape is one of the key benefits of the channel but it can also present a challenge to some brands. With a broad range of publisher types, each offering reach into a unique community of customers, with different purchase intentions and behaviors, how can advertisers analyze and track incrementality across multiple partners?

Case study: Maximizing exposure – back to school

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Within the retail sector, key trading periods can be crucial for a program’s success. This case study exemplifies how advertisers can capitalize on key shopping periods such as Back to School, through strategic exposure opportunities in order to increase program performance and build new, lasting publisher relationships.

Case study: Successfully managing an exclusive migration

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As the fashion retail sector continues to show strong affiliate growth across the US market, brands are looking for a single network approach to support their global expansion initiatives. With a solid reputation for international reach, Awin has earned itself a growing portfolio of global leaders in the industry. This case study exemplifies the importance of a strategic partnership, in addition to the experienced account management needed to accomplish a successful affiliate program migration.