
Inbound versus aggressive marketing
Getting customers is the backbone of every business. However, as competition increases, attracting and securing custom is becoming more challenging.
Getting customers is the backbone of every business. However, as competition increases, attracting and securing custom is becoming more challenging.
Any company that handles data has a legal duty to do so responsibly.
2018 is likely to be another competitive year for marketers. We share how you can get ahead with your social media reach.
Awin has always taken its data protection obligations seriously, and will continue to do so under the new European legal framework.
Since the globalisation of the new Awin platform our objective has been to provide as much transparency for publishers as possible.
We speak to advertisers and publishers to find out what impact Black Friday has on their business and how they will be preparing for the event this year.
With Black Friday fast-approaching on the horizon, Awin will be discussing a series of themes and subjects relating to the shopping phenomenon.
Affiliate marketing has long boasted of a large pool of content affiliates.
In order to maximise your affiliate marketing efforts, it’s important to know and understand the tools available to you. We outlined below some of the key features of the Awin platform and how to use them to your advantage.
The need for greater transparency in digital marketing is something affiliate marketers have been aware of for many years.
In the second part of our two part series, we explore the next steps on the path to becoming a fully-fledged affiliate.
In the first of a two part series, we’ve put together our key recommendations to getting started with affiliate marketing and Awin.