Why affiliate marketing can save the internet
The online advertising industry and wider internet experience are under scrutiny like never before.
Affiliate Marketing
Using the Awin Group’s extensive and unparalleled network data, our affiliate marketing articles provide in-depth analysis and insights into the industry.
Posts
Guest blogging: How to grow your affiliate marketing audience organically
Attraction marketing is a consistent way of building your customer base. One avenue to achieve this is by guest blogging.
Inbound vs. aggressive marketing
Acquiring new customers is the backbone of every business. As competition increases, attracting and securing these individuals becomes more challenging.
How to organically grow your social media reach in 2018
With marketing becoming fiercer and more competitive each passing year
Nine predictions for affiliate marketing in 2018
2018 promises to be a year of seismic change within the world of digital marketing.
Seasonal shopping 2017: The network in numbers
Affiliate performance on Singles’ Day, Black Friday, Cyber Monday and seasonal holidays shopping offers an intriguing snapshot into wider retail patterns.
Attributing value in the affiliate channel
Rumors of last click’s death have been greatly exaggerated. For the past decade, industry commentators have said it leaves much to be desired.
New and existing customers in the affiliate channel
As affiliate programs capture more and more data, what are the metrics that advertisers and networks using to determine how to set commissions?
