The Multi-Touch Twenties: Revamping affiliate attribution post-2020
After a year of epic global disruption how can marketers take back some control? Multi-touch attribution points the way forward.
Market Insights
Mastering the Awin platform
Learn how to use the Awin platform and its suite of tools and technology to best optimise and automate your affiliate marketing programme.
Posts
Awin Guide on How to Start Affiliate Marketing
Starting out as a publisher and starting an online business can be a daunting prospect and it is not always easy to know where to begin.
Five ways to spread the word about your affiliate program
Setting up your affiliate program is an exciting time. There is so much potential for success.
Shifting focus to power affiliate activity in a global pandemic
This case study examines how edX and ThoughtMix recognized a demand for online learning due to COVID-19, adjusting strategies to optimize activity on Awin.
Five simple steps to become a successful Awin publisher
If you’re looking to start an affiliate marketing business as a publisher promoting products and services, here are five steps to ensure you’re successful.
Seven essential affiliate program key performance indicators
As the world of affiliate marketing changes, so should the KPIs you’re focusing on. Assess what’s essential and what you can leave behind.
Seven common affiliate program mistakes
You’ve seen the benefits of affiliate marketing and have decided to set up an affiliate program.
Affiliate Marketing Advertiser Guide 2020: Everything You Need To Know
Used as part of the overall promotional toolbox, affiliate marketing is a powerful method of driving sales.