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Singles' Day, the largest global e-commerce day, is an important event for affiliate marketing. How did Awin's advertisers and publishers perform in 2018?

Read more from Black Friday 2017 below:

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In recent years, Black Friday has grown in size and anticipation at an exponential rate to become the biggest global retail event of the year, and we expect 2017 to be no exception
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Black Friday and Cyber Monday are undoubtedly the most talked about shopping days in the United States. That said, there is another global shopping day surpassing both events in terms of revenue generated, yet remains a relative mystery to anyone in North America: Singles’ Day.