Awin and affilinet merger obtains antitrust approval
Following the announcement last month and application to the merger control authorities, Awin and affilinet have received all mandatory approvals for the transaction.
Actualités
Découvrez les réussites et la croissance d'annonceurs et d'éditeurs sur le réseau Awin.
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Meet Awin at dmexco 2017
13th and 14th September will see Europe’s largest annual digital marketing expo take place, dmexco. Named the global business and innovation platform of the digital economy, dmexco is set to present six expo halls with more than 1,050+ national and international brands including Awin.
The new platform; are you already using these handy publisher tools?
As an Awin publisher you probably have already logged in on the new platform, but have you already explored for a bit? Although not all advertisers have migrated to the new platform yet and you will still make use of the marketplace on a regular basis, it’s still worth looking around.
What does Awin do to protect your brand?
A dedicated NetWorkWatch team is present at the Berlin headquarters. These six employees are in charge of various fraud checks to ensure quality. The team is responsible for monitoring all tools and activities within the network and remove all problematic activity. In addition, these tools are constantly enhanced so our advertisers are protected against problematic activities.
Awin invests in commercial collaboration with Tailify
Global affiliate marketing network, Awin, has made a strategic investment in influencer marketing platform Tailify, to foster commercial collaboration and expand influencer reach for its partners.
Awin invests €35 million to pay publishers faster
Awin is investing €35million to launch Accelerated Payments, a global initiative to pay publishers faster. Launched in the Benelux market in October as Speed Payment, our aim is to reduce ‘click to coin' time for all publishers across all markets.
Tips & Tricks to boost your lead generation
You have an attractive website, good content and are ready to receive new visitors. Generating leads should be at the top of your to do list. That is exactly why Awin has compiled a list of tips and tricks to boost your lead generation.
A complete publisher portfolio for travel insurers. How does content contribute to this?
For years, Travel Insurance has been a well-running product within the affiliate campaigns of almost all insurers. While static comparison was common in the past, this shifted to dynamic. In addition, the rise of (travel) bloggers has created an interesting promotion channel. You want to know whether this can also work for you?
International Performance Marketing Awards - Nominations Open
For the second year running, PerformanceIN will be hosting the pre-eminent International Performance Marketing Awards.
Awin Secures Global Partnership with Commission Factory
Global affiliate marketing network, Awin, has secured a Strategic Partnership with Commission Factory, to offer its clients greater reach to Australia and the Asia Pacific region.
ShopBuddies - The 100% cashback shopping concept
Recently OrangeBuddies launched its first 100% cashback website in the Netherlands, called ShopBuddies. The cashback website, formerly called ShopBuddie, has been completely restyled and undergone a name change. It’s the first Dutch 100% cashback shopping concept which allows clients to sign up completely free of charge and no additional fees are being charged for using the website or getting accrued cashback paid out.
Superdry Australia Migrates Program to Launch Exclusively with Awin
International clothing brand Superdry, has migrated its Australian program from APD to exclusively partner with global affiliate marketing network Awin, aligning with the rest of its programs.
A night to be proud of at the 2017 Performance Marketing Awards
Hosted at the prestigious Grosvenor House Hotel in London’s Park Lane, last week saw the return of the award ceremony that defines and celebrates the performance marketing industry.
Interview: Savings United CEO Panayotis Nikolaidis
German coupon companies Panna Cotta Group and Global Leads Group have merged to become Savings United, creating a leading provider of online coupon vouchers in fast growing ecommerce markets including Spain, Italy, Eastern Europe and South America. In our interview, Savings United CEO Panayotis Nikolaidis explains the reasons behind the merger and how they can help advertisers to deliver targeted campaigns globally.
Performance Marketing Awards 2017: A note from Ian Charlesworth, UK Country Manager
Ian Charlesworth is the new UK Country Manager at Awin. He shares his story about the importance of the Performance Marketing Awards both externally as a prestigious industry gathering but also internally as a source of pride and focus for our business.
Awin s’associe au Plug and Play d’Axel Springer pour renforcer le développement des start-up du marketing digital
Le réseau international de marketing à la performance Awin signe un partenariat avec l’accélérateur « Axel Springer Plug and Play » pour accélerer la croissance de sociétés de technologies publicitaires opérant sur le marché du marketing digital.
Autosalon Rally – The road to success
How to use the Autosalon promotion period to grow, maximize its potential and win our rally? There are some tips that may be useful. The information may sound familiar, but that only indicates your website is already adequate. Therefore try to just adapt the parts that are not optimal yet.
Plan your Marketing Activities for 2017 with our Seasonal Calendars
There’s no better way to get ahead than by planning ahead, which is why we’ve created our Seasonal Marketing Calendar 2017 for each of our local markets. In the calendars you’ll find all of the key events and seasonal promotions taking place throughout the year.
Autosalon 2017: Are you ready?
Last weekend the 95th edition of the Autosalon kicked off. Over the past few years, it has grown into one of the key commercial events of the year. During the Autosalon, different brands present their latest models and in addition consumers can enjoy special discounts. Last year, about 560.000 people visited the event which makes it one of the most visited events in the car industry!
Autosalon: Get ready for 2017
The first quarter is always a successful period for content and email publishers, which are active in the financial sector. The Autosalon will be the green light for the rising conversion rate. This fair is the biggest offline Auto event.
51% increase in shopping on Black Friday 2016
In 2015 Awin experienced phenomenal growth across our network, particularly in the UK, Nordics and Brazilian markets. This year we wanted to share what was happening on the day as it unfolded.
Awin launch live-data website for Black Friday, analysing data across 4,300 eCommerce websites
With less than a day until Black Friday 2016, Awin has launched a live-data visualization website: http://www.zanoxblackfriday.com/ Reporting the events of Black Friday as they unfold, the dedicated website will update throughout the day with hourly insight and commentary live on the day – with data including the biggest single shopping hour, device trends and consumer spend.
5 Affiliate Marketing Predictions for Black Friday 2016
What started as a traditional American instore event the day after Thanksgiving, has exploded into a global online shopping phenomena around the world. On Black Friday last year across Awin we saw significant YoY sales growth (55%) and the first ever €100m day on the network.
New Seasonal Opportunity – Singles’ Day
Have you heard of Singles’ Day? The antithesis of Valentine’s Day, it originated in China as a day for people who are single, and is celebrated on 11th November (11/11), as the ‘ones’ in this date represent singles. From a consumer perspective, it is promoted as a time to treat yourself and purchase items on your wish list.