Zalando Lounge on Black Friday and the Future of Global Retail Events
Brands following suit of Amazon’s Prime Day and creating individual sales days.
Market Insights
As the largest global affiliate network, we offer unparalleled access to our whitepapers, sector trends and editorial publications. It's our mission to provide the most comprehensive affiliate marketing insights you'll find anywhere online.
Posts
The Golden Quarter Interviews: Click Frenzy with Grant Arnott
In the second of our November retail event interviews we discuss Australia's pre-eminent online retail event, Click Frenzy, with co-founder Grant Arnott.
The Golden Quarter Interviews: Singles' Day with Rick Parada
In the first of three interviews on November's global retail events, Awin talks to Rick Parada from popular shopping site RebatesMe on Singles' Day.
Acties.nl on how Black Friday is evolving in the Netherlands
Consumer interest in Black Friday in the Netherlands has doubled in recent years.
Click Frenzy: A uniquely Australian shopping event
Commission Factory CEO, Zane McIntyre, shares his thoughts with Awin on Australia's premier online shopping day.
Bravo Savings Network: Black Friday in the Italian market
Fourty percent of Italians made purchases on Black Friday 2017, and this is set to increase to 51% in 2018.
Awin Talks: Golden Quarter Special - Black Friday, Singles' Day & Click Frenzy
It’s Q4, the peak trading period for many online retailers and affiliates.
Awin Talks: US data law discussion, worldwide ad spend figures, gaming reviews on TripAdvisor and Amazon
In episode four of our global Awin Talks podcast, Kevin interviews US digital media attorney Gary Kibel.
US back-to-school shopping trends recap
Last month, we analyzed major learnings from the 2017 back-to-school season across Awin and ShareASale to share key insights and shopping patterns to help optimize client activity during this time. With this year’s back-to-school shopping period officially behind us, we’ve studied the latest Awin and ShareASale network data to report on key shopping activity and trends for 2018.
The decline of third-party tracking?
Following September’s launch of Apple’s new version of Safari, the industry saw a direct challenge to how it has traditionally tracked sales.
Advertiser basics for running an affiliate program
One of the key USPs of affiliate marketing is the payment model. Traditionally, this has been a ‘last-click wins’ commission per acquisition (CPA) model.
Awin Talks: Interview with Matt Wood, GDPR update, Snapchat stunts Facebook’s teenage growth
As the release of ITP2 draws closer on Safari, publishers need to know which of their advertisers will be affected.
